Arvaa Balsara

she/her

Media Lead

Arvaa turns complex, mission-driven goals into media strategies that connect with the audiences that matter most.

A McGill graduate in Political Science, Communication Studies, and World Islamic and Middle Eastern Studies, Arvaa has spent seven years specializing in digital strategy for political and nonprofit organizations. She’s fluent in English, French, Hindi, and Gujarati, and holds Google Ads certifications in Search and Video, a toolkit that lets her move easily between fundraising, donor acquisition, lead generation, and awareness campaigns.

Arvaa works across the full range of nonprofit media needs, developing multi-channel campaigns that connect organizations with the people who matter most to their mission. Her understanding of mission-driven work, sharpened through roles in communications and digital strategy across the sector, helps her turn complex goals into clear, effective media plans.