Deeva is a seasoned digital strategist and client-services leader who specializes in managing client relationships and driving innovative strategy for corporate and nonprofit clients. She holds an MSc and oversees the full growth cycle: from financial forecasting and pipeline management to client strategy and measurable campaign results, building repeatable processes that help clients achieve sustainable, audience-first outcomes.

Her experience includes leading multi-funnel donation campaigns for McGill University and overseeing resource and project management for PricewaterhouseCoopers’ financial services team in Toronto. That blend of mission-driven fundraising insight and strategic operational experience shapes how she partners with purpose-driven organizations today.