With 13 years of experience in social media management and internal and external communications, Pamela has mastered the art of content that’s both entertaining and goal-driven, content that resonates across a wide range of careholders. Her curiosity and research instincts help her spot the trends, tools, and ways of working that let organizations reach their goals through thoughtful, effective communications.

At the Montreal Children’s Hospital, Pamela managed social media, website optimization, and all digital content, juggling multiple fast-moving projects while never losing sight of the bigger picture. Her board leadership with the Société Alzheimer des Maskoutains-Vallée stems from a deeply personal, close commitment to the cause, which further reinforces her dedication to empowering grassroots community organizations.