Our blog
Phil tells you like it is
Our posts will make you think, question the status quo, keep an eye out for trends, and invite you to improve yourself – it’s all here.
Retaining Donors: 4 Important Strategies for Nonprofits
Your nonprofit relies on the generosity of donors to operate. With frequent donations, your nonprofit can reliably fund its events and programs, helping make a difference in the community. But, after you receive these donations, are you doing everything you can to...
Running a Hybrid Auction: 6 Best Practices for Nonprofits
Before 2020 and COVID, the status quo for nonprofit auctions was simple: Have an event, include an auction, invite your sponsors, donors, and supporters, allow them to bid on the auction, call the event a success, and go home. Then, repeat next year. Same characters,...
Blueprint your best year-end ask: Phil shares how to stand out from the crowd in new webinar
So you want to get in on the biggest fundraising opportunity of the year? The numbers show us 12% of all giving happens in the last three days of the calendar year. Maximizing your year-end ask campaign can do wonders for your fundraising, and while starting several...
Strategize your rebrand: How Zeffy navigated the challenge
It can feel daunting to decide a rebrand is the best course of action for your organization. While crafting a robust strategy should precede any initiative towards a new brand, it is not always an intuitive first step. Our trusted partner, Zeffy, discusses the...
Beyond awkward – Donor Sexual Harassment in the Nonprofit Sector
It's not every day you see a university institution hand back a check for a half million dollars. But a Quebec institution recently had to do just that when it found itself in a sticky situation because of a donor who had the impression his donation had bought him...
Why You Should Care About Your Branding Process
Branding is one of the most important elements any organization must consider in order to successfully achieve its mission. Yet it is often overlooked - potentially affecting fundraising opportunities and more. Indeed, since a strong brand has a major impact on the...
Donor Segmentation: How it Helps You Raise More
This guest post was written by Jack Showers, a nonprofit research analyst at KIT, an AI-powered insights and reporting toolkit. When he isn’t cheering for the Raptors or watching an 80s action movie, he’s studying the social sector and he is especially passionate...
How nonprofit organizations can achieve accessibility and inclusivity when communicating online
We all know how frustrating it can be when something on the internet is hard to read or understand. While some may only encounter these barriers occasionally, many individuals living with disabilities or neurodiversity experience barriers to accessibility every single...
Creating a compelling case for support: the key to successful fundraising
Explaining why you have to raise money is never really as simple as it sounds. Your case for support has to be presented in a clear, concise, and convincing manner. Often, people working within an organization are too close to the day-to-day activities and have...
Website Strategy For Not-for-Profits
The web is forever changing – from the introduction of mobile-first indexing to advanced content marketing strategies, staying up to date with website strategies in the not-for-profit world can feel like a full-time job. Luckily, we’re here to help (because it is our...