Our commitments to the world’s to-do list
Phil’s Impact Strategy
We believe that the question is no longer if a business should have a purpose other than profit, but how. Good intentions unmeasured are just words. As a B Corp, we promised to be accountable as a business by measuring, improving, and communicating our positive impact in the world
Our 2021-2026 impact strategy lays out how we are embedding outcomes-based decision-making in our core business strategy for the next 5 years. Please reach out if you would like to read our whole strategy!
The journey towards more impact – adopting the SDGs
Almost two years ago, Phil committed to the 2030 Global Agenda for Sustainable Development as a way to measure our impact on this planet. We needed to establish clear outcomes and ongoing measurement to truly show the progress we were making. We created a tailored social sector process for measuring and reporting our impact knowing that if every organization took action on the world’s to-do-list, we could create a true social sector synergy.
Discover our unique approach to impact planning
Phil’s impact objectives for 2021-2026
Through both our direct actions, as well as through projects realized with our clients and partners, we are committed to advancing multiple targets for 13 of the goals. Here are some examples:
The Sustainable Development Goals (SDG) framework emphasizes the interconnectedness of people, planet, prosperity, and peace – what better way to make an impact locally and globally!
What kind of impact have we made so far in 2021?
- Inclusive & accessible design guidelines
We are working on embedding these principles in all our work in order to provide options for the full range of human diversity to experience our products and services rather than a single, one-size-fits-all offering. So far, we have developed company guidelines for accommodating clients with disabilities, we have developed tip sheets for our production & marketing teams, and next we will audit our website and other marketing assets to make sure they respect the principles of inclusive & accessible design.
- 5% of net profits donated to the community
There are so many incredible organizations and communities to support and we believe that moving resources in the direction of social change means supporting the efforts led by people most impacted by injustice. We researched and compiled a list of organizations led by underserved and underrepresented communities that we can support. At the end of our fiscal year every September, as a team, we decide where to give 5% of net profits.
- Wellness stipend for employees
We have implemented several wellness initiatives that focus on the holistic well-being of individuals as people rather than just workers. This year, we started a wellness stipend for employees and we have undergone several team reflection sessions on bringing empathy into the workplace.
- Home office sustainability
At the start of the COVID-19 pandemic we transitioned to remote work but we did not lessen our commitment to reducing the negative impacts of climate change and pollution. We supported team members in making informed decisions about virtual office sustainability by identifying and sharing environmentally preferred vendors and practices for the home office and beyond. Change starts by understanding what is at stake and what can be done individually and collectively.
Our impact strategy holds us accountable for the goals, outcomes, and actions we have committed to. Stay tuned for the publication of Phil’s first impact report by the end of 2021.