Black Theatre Workshop

Visual Identity & Web Development


The Black Theater Workshop is Canada’s longest running Black theatre company and is committed to reflecting Black culture and community by developing and providing visibility for Black Canadian artists. Phil redesigned their brand and revamped their website in honor of their 50th anniversary.


By first developing a sound strategic plan with Phil, the creation of a fresh logo and modern website was a privilege for our team to work on. Print and digital marketing tool mock-ups were developed as well as logo guidelines to provide the organization with consistent branding parameters.

When asked about the public reception of the rebranding, the theatre company simply answered; “a website is the face of an organization, Phil gave us much needed new makeup.” The show can go on!

Logo & Variations

Visual Elements




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