Our blog
Phil tells you like it is
Our posts will make you think, question the status quo, keep an eye out for trends, and invite you to improve yourself – it’s all here.
Phil Takes Part in Blog Action Day
Every now and then, someone publishes content online that “goes viral”, attracting thousands, even millions of hits. In recent years, this phenomenon has increased with social media platforms that allow their users to share and discuss content amongst each other. One...
Are you ready… for the back-to-school frenzy?
Louis St-Cyr – Vice-president KCI Montréal Each year, the back-to-school activities of early September bring about a new and unique kind of energy, not usually experienced at any other time of the year. Such frenzy can allow us to step back and dedicate this turnkey...
How to create perfect content, without writing it
Content is King. Long live the King. But sometimes it can be weary to keep a tight content calendar while being inspired in writing it. The writer’s block is a familiar concept, no need to elaborate on that. So what is the solution? It’s simple: don’t write. It is as...
Planning ahead makes cents
I’ll start off by saying that this is not meant to be a rant about how disorganized our clients are, not at all. Most requests are made late simply because design and communications projects are not always top of the to-do list. They are seen as “have-to-do’s”,...
Phil & Taking Root: Joining forces in the fight against climate change
Taking Root is proud to announce the next phase of its exciting carbon offset program that enables local businesses to contribute to developing social reforestation projects in collaboration with smallscale farmers in Nicaragua. Activities are funded through the sale...
How a simple request from a client quickly became an exciting experience
As a fairly new employee of Phil, I am learning more in graphic design everyday, particularly from our art director. I had basic knowledge in the field before coming here, though I did go to college to learn the trade. In my three years there, I focused some of my...
Online fundraising, the digital difference
Portrait of online transactions in Canada In a report published by The Institute for Nonprofit Studies (based on a survey of Internet use in Canada published by Statistics Canada) online banking and online bill paying continues to grow each year ( 55% in 2005 to 67%...
The Importance of a Unified Database For Your Nonprofit
For many nonprofits, a donor database is only used as a tool to keep track of past donations and create tax receipts. However, when nonprofits take advantage of the various features a unified system can bring them, the database becomes so much more useful....
Can you still make some green on the green?
With the recent declines in the number of golfers and golf courses, coupled with a reduction in golf consumer spending, many in the industry are asking: “Where is the game headed?” As fundraisers we’re all starting to wonder: are golf tournaments a dying breed? Are...
What the future has in store for us
Recently our agency, Phil, was invited to the launch of McGill’s SEI program. SEI stands for Social Economy Initiative and is the brainchild of the Desautels Faculty of Integrated Management. The reason I am writing about this is that the launch of this program was...